Resume: How to write "自己PR・アピールポイント"(Self-promotion, Your selling point)

2017.03.22 update
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Here is some of examples to write your "自己PR"(Self-promotion) or "アピールポイント"(Your selling point) in your resume format. Let's try to make it your own version once you go through those.

Sell your experiences at other part-time jobs

Let's try to sell your experiences at other part-time jobs. In this case, write about the hard work you did on your last part-time job rather than sharing the experience of it.

■Example
I used to have a job at Convenience store. At the job, there were so many things I need to learn such as the type of merchandises and payment procedures of utility bills or courier services. I tried to learn quickly by making memos for what I was being taught.

私は、コンビニエンスストアでアルバイトをしていました。コンビニエンスストアは、置いてある商品が多く、宅配便や携帯電話の料金支払いなど、覚えることが多く大変でした。教えてもらったことはメモに取り、早く覚えるように努力しました。
a photo with a lady raising up her fists in triumph

Sell your leadership or reactiveness

Giving some clear examples to show your leadership and reactiveness from your past experiences will be quite helpful to make you understand who you are.

■Example
I think I am good at communication with other people. I tried to speak as many people as possible at my Japanese language school because I wanted to have many friends. Now, all of my classmates are my friends, and I was appointed to be the leader in the class. In this job, I will try to talk to my co-workers as much as I can to become part of the team.

私は、積極的に人とコミュニケーションが取れます。現在通っている日本語学校でも、できる限り多くの人と友人になりたいと思い、私から声をかけることを心がけました。結果、クラスの全員と友達になり、クラスのまとめ役を任されるようになりました。アルバイトでも一緒にはたらく人たちに、自分から積極的に声をかけ、早く溶け込むように努力します。

Show your passion and motivation

Showing your passion and motivation will also work as your self-promotion. In this case, you should also provide some examples from your past experiences.

■Example
I love Japanese ramen and went to many ramen shops. From this experience, I found there are good shops for the ramen taste, and also they service with the polite manner. At this job, I will try to serve the customers with the polite manner.

私は、日本のラーメンが好きで、たくさんのお店に行きました。いろんなお店に行くと、味だけではなく、よいと感じるお店があることに気が付きました。それは、あいさつをきちんとしてくれるお店です。私もアルバイトをするときには、あいさつを大切にしようと思います。

Sell your hobby and what you like

Let's try to sell your hobby or what you like. You have to convince how good you are at what you like, not how much you like.

■Example
I love Japanese fashion. I always read Japanese fashion magazines and can understand unique terms of Japanese fashion. I can read and write Japanese. At this job, I want to know more about Japanese fashion.

私は、日本のファッションがとても好きです。日本のファッション雑誌もよく読みます。ですので、日本のファッション用語は、ほとんど理解できます。読み書きもできます。アルバイトを通じて、さらに日本のファッションのことを学びたいです。

Summary

When you fill "自己PR・アピールポイント", it is very important to tell what you can do for the job with your selling points, not just telling about yourself.

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